Tag Archives: Marketing

Article Marketing Tips – Join the Adventure

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Article marketing is using articles to drive targeted traffic to your web site or a capture page. Moreover the articles need not be very lengthy but should be inside the region of roughly 450 or more words. Google is now starting to rank longer articles and those with relevant content material over the shorter articles.

By distributing articles it is possible to attract visitors to your blog or web site. Traffic will be the key here. Traffic equates to leads which equates to income. There’s the off possibility where the visitors could click on an ad or perhaps a link for an affiliate item enabling you to make funds, but the main goal is to get the site visitors and funnel them via your filtering system. With these article marketing tips the leads will flow..

Article Marketing Tips You Can Use To Get Ahead.

Locate your target industry and some thing you wish to promote. Make a list of keywords to analyze.

Tip – 1.

Everybody makes use of Googles Keyword Search Tool to find targeted keywords and phrases to function with., but it is possible to go one step further. Install SeoQuake in your browser and set it to show page ranking and linkbacks within your searches. Test the keywords making use of SeoQuake to see your competition. Look for lower ranked pages (0-3) with fewer links ( less than 100) and pages submitted to authority web sites.

Tip – 2.

Now write your article. Use the right Search Engine Optimization techniques inside your writing. Key phrases inside the title. Key phrases in each of the first and final paragraphs. Keyword density of about 1-100 within the body of the article. Place links only inside the resource section of the write-up. Most write-up submission websites dislike anchor text in the body of the article.

Tip – 3.

Write two unique versions of one’s write-up – one for posting on the targeted authority site and one for your web site. In this way you’ll be able to leverage the authority site and get your article to rank higher quicker.

Tip – 4.

Use the web site Pingler.com to ping your posted articles url for free. Pingler.com has paid choices that allow you to register for several allowable urls to be stored and pinged each and every couple of days to maintain the links active on the search engines but which is not necessary at this time. While you might be there have a look at the tool page for a list of beneficial free tools.

Tip – 5.

Use Onlywire.com or Ping.fm to give your post some social backlinks. OnlyWire and Ping.fm do basically exactly the same and that is blast your submitted item across all of the social media web sites you’ve setup. It takes a couple hours to setup but once that is done your account automatically sends your input to all the internet sites you connect with. Do the function once and get rewarded later in time savings. These internet sites are also totally free but have paid alternatives you can upgrade to later.

Follow these article marketing tips and your articles will rank on Google’s search pages. You will find further steps to take but they involve tools which you need to pay for outright or by subscription. They are a topic for a future article.

Video Marketing – How to Promote Your Business With Video

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With the popularity of videos and how they have been used to market many different kinds of products, including mobile phones and digital cameras, it is safe to say that video marketing is an important part of any business plan.

The use of video on the Internet has grown tremendously in the past few years, and with the use of sites such as YouTube, video has become an essential aspect of the marketing process for businesses. But just how do you begin to incorporate video into your business marketing plan?

Before you turn to YouTube for help, take a look at the following tips:

1.) Begin by deciding what you want your video to accomplish. The easiest way to determine this is to do a research search on YouTube. Find out what the most popular videos in your niche are. The best videos tend to fall into one of two categories: educational or entertainment.

2.) Choose the type of video you want to make. There are many different types, and you can choose the type that most closely matches your business or product. These can include how-to videos, reviews, testimonials, or what-to-say videos.

3.) Decide where you would like to set up your video. Would you like to use your own, external microphone? Do you want to outsource this task or will you do it yourself? There are also many different resolutions and frameruns to consider.
4.) Choose your topic. There are many different possibilities here, from health issues to celebrity gossip, to current events. You will definitely want to be careful when writing your topic, as videos that are too topical may lose their interest factor with time.

5.) Once you have chosen your topic, have you decided upon your topic Writer? Are you going to write a description of what your video is about, or will you want to create a custom summary? If you are going to create a custom summary, you need to make sure that it is compelling, and that it contains all the information that your viewers need and want to hear. And, of course, it must be written by you. There are also many different resolutions and frameruns to consider.

6.) Now that you have chosen your topic, have you decided upon your format? Are you going to use standard YouTube formatting, or do you want to create your own? If you plan on creating your own, take a look at many different types of videos on YouTube. You may find that you can accomplish what you want to accomplish more easily with one type of format, than with another. For example, short promotional videos tend to utilize shorter 30 second format videos, whereas, long instructional or tutorial videos utilize longer 60 second format videos.

7.) Once you have decided upon video format, have you decided upon your Title? Have you decided upon your description? Are you going to use standard YouTube formatting for your Title, or do you want to create your own? If you want to create your own description, you need to make sure that it is compelling and that it contains all the information that your viewer will need and want to hear.

8.) Once you have decided upon your format, Title and description, have you decided upon your Message? What does your video message consist of? What is the point of your video? Have you decided upon the length? Are you planning on including Music? Have you chosen a mood?

With all these decisions made, you will want to go to the Create Video section of your YouTube account and now you can begin the editing process. Have you chosen Music? You will want to make sure that each music selection you use is appropriate. Do you wish to use Background sounds? Have you chosen a Mood? Have you chosen a Feel? How about a Expression? How about a Clarity? Have you chosen a Spacing? Have you already added any transitions? Have you decided upon the Focus? Have you already added any Effects? Have you already inserted any narration? Have you chosen an Audio format? Do you wish to add narration? Have you chosen your Video length?

9.) When you are finished with the Video, have you added any annotations? Have you added any credits? Have you added any Notes?

10.) Have you added any communication after you have uploaded your Video? If you have added any communication, have you chosen your language? Have you added any Language Settings? Have you chosen your Status?